Undergraduate Classes

BUS 116
INTRODUCTION TO BUSINESS
3, 3/0

Modern business functions. Economic and social aspects, organization and management, operations, marketing functions, management control and decision making, financial risk and management, and career information for a changing business climate.

BUS 117
INTRODUCTION TO RETAILING
3, 3/0

Role and function of retailing as a channel of distribution, the relationship and responsibilities to the producer and consumer.

BUS 189
TOPICS COURSE
1-3, 0/0

BUS 201
FOUNDATIONS OF LEADERSHIP
3, 3/0

History of leadership and leadership as an ongoing process of challenge, growth, and development. Students learn the foundational concepts of leadership, assess their own leadership styles, and discuss issues relevant to leadership. Provides opportunities for the practice of leadership skills in campus and community organizations.

BUS 212
INTRODUCTION TO ACCOUNTING
3, 3/0

Introduction to the accounting cycle and double-entry bookkeeping. Students analyze business transactions, apply rules of debits and credits, and prepare income statements and balance sheets.

BUS 300
INTERNATIONAL BUSINESS
3, 3/0

Concepts, theories, and practices of international business and the multinational corporation.  Global nature of the world economy.  Environmental constraints, regional issues, and functional business operations.

BUS 305
WORKFORCE DIVERSITY IN THE TWENTY-FIRST CENTURY
3, 3/0; DIIF

Prerequisite: Upper-division status.
Workforce diversity as the positive acknowledgment of the way in which people are different.  Recognizes gender, age, religion, and cultural background, and work and life responsibilities. Teamwork develops an understanding and awareness of cultural diversification in the workforce.

BUS 312
FINANCIAL ACCOUNTING
3, 3/0

Introduction to the fundamental accounting theories and methods underlying financial statements, and the use of accounting information by decision makers.

BUS 313
MANAGERIAL ACCOUNTING
3, 3/0

Prerequisite: BUS 312.
Focuses on accumulating, processing, reporting, and interpreting decision-relevant financial information that is used in managing organizations. Cash flow analysis, time value of money, cost behavior, budgeting, and elements of cost accounting.

BUS 320
PRINCIPLES OF MARKETING
3, 3/0

Survey course on concepts, policies, and practices in product marketing and service. The decision-making process in marketing.

BUS 321
MARKETING ON THE INTERNET
3, 3/0

Prerequisites: BUS 320, business major.
Foundations and rationale for Internet marketing.  Marketing objectives and strategies for Web sites, online promotion, and advertising.  Web site design tools, research on customers, and legal and ethical issues. Students evaluate Web sites and design their own online marketing sites.

BUS 323
SALES METHODS AND TECHNIQUES
3, 3/0

Prerequisites: BUS 320, business major.
Foundation in sales principles and techniques.  Emphasis on the personal development of sales skills, analysis of characteristics, behavior, and motivation of buyers, and the use of the selling process to achieve customer satisfaction.

BUS 324
BUSINESS COMMUNICATION
3, 3/0

Prerequisites: BUS 360, business major.
Fundamental principles and tools for effective communication within organizations.  Experiential exercises will be used to assist in developing written and oral communication skills.

BUS 325
HUMAN RESOURCE MANAGEMENT
3, 3/0

Prerequisite: Business major.
Theoretical and practical knowledge in the major areas of human resource management, including selecting, training, developing, evaluating, and compensating employees.

BUS 327
ADVERTISING CONCEPTS AND PRACTICES
3, 3/0

Prerequisites: BUS 320, business major.
Introduction to the field of advertising, including discussion of research, target marketing, media selection and evaluation, goal setting and budgeting, and the development of advertising campaigns.

BUS 329
SALES MANAGEMENT
3, 3/0

Prerequisites: BUS 320, BUS 360, business major.
Sales management functions within modern organizations, including sales-force operation, sales strategies, leadership, ethics, recruitment, selection, and motivation of staff.  Sales management as a vital business functions within the context of a global economy.

BUS 330
MARKETING MANAGEMENT
3, 0/0

Prerequisites: BUS 320, business major.
Marketing-oriented thinking in today’s competitive environment; analyzing needs, identifying opportunities, and bringing valued offers to targeted customer groups; analyzing, planning, implementing, and controlling marketing strategies. Includes recent themes: customer relationship management, technology/Internet revolution, brand building, and global marketing from a marketing manager’s perspective.

BUS 334
BUSINESS LAW I
3, 3/0

Legal principles applicable to business enterprises and operations. The advisory and judicial systems; business organizations. Contracts and sales; commercial paper, secured transactions; property; torts; and appropriate sections of the Uniform Commercial Code.

BUS 335
BUSINESS LAW II
3, 3/0

Prerequisites: BUS 334, business major.
The nature of real and personal property; trusts, wills and estates; creditors’ rights and secured transactions; government regulation of business; administrative law; insurance, and evidence.  Topics may include taxation of income, arbitration in resolving contract disputes, and Rule 10 b-5 of the Securities and Exchange Commission.

BUS 340
SECURITIES
3, 3/0

Prerequisite: Upper-division status.
Securities and securities markets. Emphasis on investment markets and their interaction with the macroeconomics system.

BUS 341
COMMODITIES
3, 3/0

Prerequisite: Upper-division status.
Commodities futures trading. Special emphasis on terminology, hedging procedures, trading procedures, and price-making influences.

BUS 347
RETAIL MANAGEMENT
3, 3/0

Prerequisites: BUS 320, BUS 360, business major.
Introduction to trends and developments in retailing and to the operation of retail organizations. Strategic planning, financial control, merchandising, site selection, store organization, pricing, and promotion.

BUS 348
ELECTRONIC COMMERCE
3, 3/0

Prerequisites: Business major, BUS 320.
Introduction to the principles and practices of electronic commerce, including EDI, electronic payment, online promotion, electronic shopping and distribution, online stores and malls, security, intellectual property rights, and legal issues. Select tools and skills required for navigating the Internet and creating a Web site.

BUS 350
CURRENT PRACTICES IN BUSINESS TECHNOLOGY
3, 3/0

Prerequisites: BUS 360, business major.
Instruction in the use of information technology and business computer applications, including spreadsheets, graphic presentations, networking, database management, word processing, and office automation. Emphasis on using computers and computer-based information in the decision-making process.

BUS 360
PRINCIPLES OF MANAGEMENT
3, 3/0

Introduction to the basic functions of management, including strategic and operational planning, developing organizational structure and behavior, leadership, motivation, and effective control systems.

BUS 363
BUSINESS IN THE WESTERN HEMISPHERE
3, 3/0

Prerequisite: business major.
Survey of business practices in the Western Hemisphere including economic, cultural, and political differences among countries, regional trade agreements, and trade practices. Select countries are compared in terms of management, marketing and human resources practices, organizational communications, and business ethics.

BUS 365
ENTREPRENEURSHIP
3, 3/0

Prerequisites: BUS 360, business major.
The functions performed by entrepreneurs, such as searching for opportunities and gathering resources to convert into growth-oriented, profitable ventures. Students conduct research, identify opportunities, and prepare a business plan.

BUS 366
MANAGEMENT INFORMATION SYSTEMS
3, 3/0

Prerequisites: CIS 101, BUS 360, business major.
A balanced framework for the successful management of today’s increasingly complex array of information. Tools for dealing with and improving the management of information in a variety of business settings using application software, such as Microsoft Office.

BUS 367
STRATEGIC MANAGEMENT OF INNOVATION AND TECHNOLOGY
3, 3/0

Prerequisites: BUS 360, business major.
Strategic management in newly created and established firms from the perspectives of various functional groups (e.g., research and development, manufacturing, management, and marketing) and levels of general management (business, project, corporate) involved in the process of technological innovation.

BUS 368
SPORTS MANAGEMENT AND MARKETING
3, 3/0

Prerequisites: BUS 360, business major.
The administration, coordination, and evaluation of event-related sports. Open to business and non-business majors. Provides professional and general education base for careers in sports and recreational management and marketing.

BUS 369
ORGANIZATIONAL CHANGE AND DEVELOPMENT
3, 3/0

Prerequisites: BUS 360, business major.
The process of organizational change; conceptual foundation, principles, and practical applications for use in the design and development of organizations to improve organizational effectiveness in dynamic and competitive environments.

BUS 378
BUSINESS PROFESSIONAL PRACTICE
1, 3/0

Prerequisite: business major.
Business majors may elect to take up to 12 credit hours of field experience. Introductory, part-time experience usually generates 3 credit hours, whereas a full-time culminating experience could generate as many as 12 credit hours. Credit, training, and evaluation criteria to be arranged by business instructor in charge of field experience.

BUS 403
CONSUMER BEHAVIOR
3, 3/0

Prerequisites: BUS 320, business major.
Psychological, sociological, and cultural factors that influence consumer behavior and decision making. Emphasis on the importance of understanding consumer behavior in formulating marketing programs and marketing strategies.

BUS 404
MARKETING RESEARCH
3, 3/0

Prerequisites: BUS 320, business major.
Research methods and techniques used to collect data and provide information for solving marketing problems, design, sampling, data collection, analysis and interpretation, and report preparation. Orientation from the perspective of users of marketing research.

BUS 410
ACCOUNTING ANALYSIS
3, 3/0

Prerequisites: BUS 313, upper-division status.
Management fundamentals and economic concepts of the firm. Application of accounting concepts and techniques in preparing, presenting, and interpreting the accounting information used by management in planning and controlling operations.

BUS 412
INCOME TAXATION
3, 3/0

Fundamentals of federal income taxation.  Course focuses on concepts related to gross income, deductions, credits, and property transactions.

BUS 413
TAXATION OF CORPORATIONS
3, 3/0

Federal taxation of corporate income and shareholders; includes organizing and capitalizing the corporate entity, determining tax liability, dividends and other non-liquidating distributions, stock redemptions, liquidations, and other corporate entities, such as S corporations and LLCs.

BUS 417
INTERNATIONAL ACCOUNTING
3, 3/0

Prerequisites: Business major, BUS 312, BUS313, ECO 314.
Designed to familiarize students with the accounting issues arising from national differences in accounting systems,standards, terminology, disclosure patterns, tax policies, fluctuations in exchange and inflation rates, and managerial options for dealing with these issues.

BUS 420
INTERNATIONAL MARKETING
3, 3/0

Prerequisites: BUS 320, business major.
Concepts, theory, and practice of international marketing. Competitive global environment, trade issuers, cultural factors, and global marketing strategy formulation and implementation.

BUS 424
INTERNATIONAL BUSINESS COMMUNICATION
3, 3/0

Prerequisites: BUS 324, business major.
Preparation for the complex communication tasks encountered in the world of international business. Cultural aspects that influence communication, including language, environment and technology, social organization, contexting, authority conception, nonverbal communication, and temporal conception.  Emphasis on understanding social and cultural differences, and developing effective communication strategies for the global corporation.

BUS 425
INTERNATIONAL AND CROSS-CULTURAL TRAINING
3, 3/0

Prerequisite: Business major.
Analysis, selection, design, implementation, and evaluation of training programs to increase functional capabilities in international and multicultural environments. Emphasis on communication strategies, human response to cultural settings, and procedures for increasing performance.

BUS 426
CREATIVE OPPORTUNITIES IN LEADERSHIP AND MANAGEMENT PRACTICES
3, 3/0

Prerequisites: BUS 360, BUS 325, upper-division status.
Detailed analysis of creative problem-solving techniques. Case problems and business projects that reinforce management functions and approaches. Places students in the role of an individual manager and team members in practical application of management theory.

BUS 428
ADVANCED MERCHANDISING
3, 3/0

Prerequisite: BUS 326 or permission of instructor.
Techniques of merchandising fashion apparel, accessories, housewares, major and minor appliances, and furniture. Major approaches used in planning and analyzing sales and stock records, and the use of operating and financial data to make profitable merchandising decisions, as well as market planning.

BUS 430
STRATEGIC MANAGEMENT
3, 3/0

Prerequisite: Business major; senior status.
Methods and techniques commonly used in strategic management decision making.  Provides a background in strategic analysis and implementation of strategy in a competitive global environment. Employs competitive simulations, case studies, and applied research projects.

BUS 440
BUSINESS SENIOR SEMINAR
3, 3/0

Prerequisite: Senior status.
Designed to help business students in the transition to professional employment. Career paths and employment opportunities, employee-benefit packages and policies, Affirmative Action programs, Equal Employment Opportunity, on-the-job considerations, and related subjects.

BUS 460
PRODUCTION AND OPERATIONS MANAGEMENT
3, 3/0

Prerequisite: BUS 360.
Overview of the major concepts and models in the production and operations process in manufacturing and services organizations. Includes detailed examination of production systems, materials planning, project management, and quality.

BUS 473
INTERNATIONAL MANAGEMENT
3, 3/0

Prerequisite: BUS 360, business major.
Through an approach that blends theory and practical exercises, students will learn the fundamentals of managing in a global economy.

BUS 490
FIELD EXPERIENCE
1, 0/0

Prerequisites: Upper-division status, permission of instructor.
Provides non-business students with the opportunity to have experience related to their majors in public or private agencies, business organizations, or educational institutions.

Graduate Classes

BUS 500
MARKETING OF SERVICES
3, 3/0

Prerequisite: BME 600 Introduction to Marketing or equivalent.
Applications of marketing principles in the service sector; service systems and the principles and practices involved in the marketing of services; past, current, and emerging trends in services marketing; development of marketing programs in the service sector.

BUS 512
INTRODUCTION TO USING ACCOUNTING INFORMATION FOR DECISION-MAKING
3, 3/0

Prerequisite: Graduate standing.
Overview of fundamental financial and managerial accounting statements or reports, including their structure, contents, underlying concepts, analysis, interpretation, and use for economic decision making.

BUS/COM 519
COMMUNICATION FOR MANAGERS
3, 3/0

Theories of effective communication; face-to-face communication; group problem solving; public speaking; power and leadership in organizational settings; persuasive messages and campaigns that public relations practitioners design for a variety of publics. Designed for graduate students interested in improving their workplace communication skills.

BUS 534
SELECTED TOPICS IN BUSINESS STUDIES
3, 3/0

Review and synthesis of current content in business, product knowledge, and distributive education studies.

BUS 535
SMALL-BUSINESS OPERATIONS
3, 3/0

Role of small business in the social, economic, and political environment of the United States; forms of small-business ownerships; management concepts; legal and government controls; marketing principles.

BUS/HIS 536
THE AMERICAN ENTERPRISE SYSTEM
3, 3/0

Problems and issues relating to the free enterprise system functioning within a modern industrial society; analysis of the interrelationships of basic business concepts with the decision-making processes of corporate management; historical trends and their futuristic implications.

BUS 537
ANATOMY OF BANKING
3, 3/0

Modern banking practices and services, organizational structure, credit, the Federal Reserve system, and selected areas of banking operations.

BUS 545
BASIC ACCOUNTING FOR BUSINESS AND NONBUSINESS ORGANIZATIONS
3, 3/0

Financial, managerial, and not-for-profit accounting; accounting concepts, principles, and procedures.

BUS 590
INDEPENDENT STUDY
3, 0/0

BUS 601
RESEARCH SEMINAR
3, 3/0

Prerequisite: Graduate status.
Review of current research in occupational education, study of methods of research, locating appropriate information, and development of a research proposal. Required for all IAE, BUS, DED, and VTE students.

BUS 602
CURRICULUM DEVELOPMENT AND PLANNING IN BUSINESS AND MARKETING EDUCATION
3, 3/0

Prerequisite: Instructor and adviser permission.
Historical development and changing concepts of curriculum: principals of curricula development; components of curriculum design systems, purposes and problems of curriculum evaluation. Required for all TED, BUS, and VTE students.

BUS/EDF/EDU/SWK 603
HUMAN RESOURCE MANAGEMENT
3, 3/0

Personnel-related functions and the utilization of resources to support these functions within organizations: design of in-service training programs; supervisory skills for enhancing motivation and productivity; employee benefit packages; grievance and labor relations plans; proposals to obtain funding and training.

BUS/ADE 640
HUMAN RESOURCE DEVELOPMENT
3, 3/0

Prerequisite: Graduate status.
Preparation to conduct educational and training programs for workers and volunteers to improve organizational effectiveness; key competencies and principal roles of human resource development professionals; human performance analysis; training needs assessment; organizational development; career development; program and instructional design; learning materials design; program evaluation; ethical and human diversity issues in training and development.

BUS/EDF 688
LEADERSHIP IN ORGANIZATIONS
3, 3/0

Prerequisite: BUS/EDF/PSY 715.
Theories of leadership; organizational contexts and culture for leadership; the role of the leader in organizations; leadership competencies for organizational effectiveness; the leader’s role in mentoring and coaching for effective performance; the leader’s role in achievement of organizational mission and goals.

BUS 690
MASTER’S PROJECT
3, 0/0


BUS 695
MASTER’S THESIS
6, 0/0

Individual investigation of an original problem submitted in acceptable form according to directions given by the Graduate School.


BUS/EDF/PSY 715
MANAGEMENT PRACTICES AND TECHNIQUES
3, 3/0

Major management theories and factors affecting organizational systems; managing conflict and negotiating agreements; effective interpersonal skills for managers; defining problems and generating creative alternatives; types and sources of information needed by managers; relation of leadership style to staff productivity and development; relating effectively to upper-level management.

Business

Buffalo State  •  1300 Elmwood Avenue  •  Chase Hall 302
Buffalo, New York 14222  •  Phone: (716) 878-4239 •  Fax: (716) 878-3009

businessdept@buffalostate.edu